Merbeli Online Store Module

Direct sales, bookings, and invoicing from the salon

🟢 General Introduction

The Merbeli Online Store Module allows beauty and wellness entrepreneurs to sell products and services directly, without intermediaries and with full control of the commercial process.

From a single platform, the entrepreneur can offer physical products, services, bookings, manage payments, invoicing, customers, orders, and analyze sales performance, all integrated with the beauty business operation.

This module is designed for beauty salons, spas, cosmetic stores, wellness entrepreneurs, and professionals who sell to the public, whether in-person, online, or a combination of both.

🛒 Online Store Dashboard

The Store Control Panel serves as the operational center of the salon's digital commerce.

From this dashboard, the entrepreneur can view in real-time:

• Total revenue generated

• Number of orders and bookings

• Unique customers

• Average ticket per sale

• Sales trend by period

• Top-selling categories, products, and services

• Top customers

Date filters (last 7, 30, or 90 days) allow for the analysis of commercial evolution and decision-making based on real data.

⚙️ Store Configuration

Merbeli allows for store configuration without technical knowledge, adapting it to the reality of the establishment.

Key configuration options:

• Activate or deactivate online sales

• Enable online bookings

• Define a custom public URL for the store

• Display location, staff, and working hours

• Configure manual orders (phone or in-person sales)

• Activate promotional codes

• Define requirements at checkout (email, phone, deferred payment)

💳 Payments, Taxes, and Invoicing

The module includes a flexible payment configuration, adapted to the reality of the beauty business:

• Cash payment

• Check payment

• Online payments with credit card

• Deferred payment (invoice)

• Integration with payment gateways

• Default tax definitions

• Shipping or pickup costs

• Accounting separation by product

All information is automatically integrated with the Invoicing and Accounting module.

🧾 Market Orders

From the Market Orders section, the entrepreneur can:

• View all orders in real-time

• Filter by status, date, or payment method

• Manage pending, confirmed, in process, or delivered orders

• Create manual orders

• Edit, confirm, or cancel orders

• Associate products, customers, and delivery methods

Each order maintains complete traceability from purchase to delivery.

🧾 Integrated Invoicing

The module allows for issuing and managing invoices associated with orders and services, with:

• Payment status (paid / pending)

• Associated customer

• Item details

• Automatic totals

• Tax history

• Export for accounting

This eliminates external spreadsheets and keeps the entire commercial operation organized.

📦 Product Management

From Store Products, the entrepreneur can:

• Create physical or digital products

• Define prices, stock, and alerts

• Upload real images of the product

• Assign categories

• Control stock status (high, low, out of stock)

• Edit and deactivate products easily

Products can be cosmetics, treatments, beauty services, consultations, or bookings.

👥 Customers and Public Visibility

The store can display to the public:

• Business information

• Establishment location

• Available staff

• Working hours

• Services offered

This turns the store into a digital showcase of the establishment, strengthening the direct relationship with the customer.

📊 Strategic Value of the Module

The Merbeli Online Store Module transforms the sale of beauty products into a real and measurable business.

It allows:

• Sell without intermediaries

• Centralize sales, orders, and invoicing

• Integrate products, stock, and commerce

• Analyze profitability by product

• Professionalize direct sales in the beauty sector

• Digitize the entrepreneur-customer relationship